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Articles General Ezine Tips Top 10 Mistakes of Ezine Publishing Top 7 Reasons to Publish an Ezine Publishing Your Ezine Consistently Composition & Content Choosing a Format For Your Ezine Composing the Subject Line of Your Ezine The #1 Consistent HTML Formatting Secret Promoting Your Ezine Placing Your Subscription Form Ezine Delivery |
Ezine Delivery: Subscriber Responsibility I'm just going to assume that as an ezine publisher, you are doing everything in your power to assure the delivery of your ezine to your subscribers' inboxes. At some point, as publishers, we have to accept that we're doing what we can, and ask our subscribers to take some responsibility in the process. As always, we're here to support you. If you need assistance beginning or growing your own Ezine or Newsletter, feel free to contact us. Double Opt-In If a "subscriber" is not willing to confirm a double opt-in request, what makes you think they are going to read your ezine? If they couldn't take the time to reply to a 2 sentence opt-in request, why would they take the time to read your content? Don't sweat the folks who don't follow through on the double opt-in; they probably weren't likely to actually read your ezine to begin with. Adding Your Address to Their Address
Books Asking your subscribers to take these steps will support you and your host in the successful delivery of your ezine. EZezine member Mark Jeantheau of Grinning Planet is so committed to making sure that his ezine is delivered to his subscribers' inboxes, that he compiled an amazing list of parameters for his subscribers! You can see the list here. About The Author Lisa Micklin is the co-founder of EZezine.com and the moderator/hostess of the Ezine Publishing Cafe. |
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